This course introduces the concepts, techniques, procedures and ethics of effective management in organizational settings. Students explore the competencies, skills and organizational processes associated with four functions of management: planning, organizing, leading and controlling. The course focuses on the human relationships involved in these processes: between an individual and an organization and between an organization and the society in which it operates. These relationships are two-way and students discover how to make them mutually beneficial.
Understanding, managing and influencing individual and group behavior enables the organization to achieve its goals more effectively. This course examines individual and group behavior within the context of organization in the past and present and attempts to look to the future. It provides theoretical and practical knowledge for understanding topics such as organizational structure, motivation, job design, leadership, managerial decision-making, group processes, teamwork and conflict resolution.
This intensive course examines accounting and finance from the perspective of a decision-maker to help students develop a framework for understanding financial, managerial, and tax reports. Students prepare and interpret financial information for investors (external users) and managers (internal users) and also examine how financial instruments are used to support system and project creation and how cost-volume-profit relationships and incremental analysis provide information to support decision-making. Other topics include accounting ethics, accounting for responsibility centers and transfer pricing.
This course promotes the understanding of concepts, philosophies, processes and techniques used in managing marketing operations. It also develops an appreciation of different aspects of the marketplace. Students examine the product life cycle, explore the marketing mix and learn how to develop marketing strategies. Based on the theoretical background, complete marketing campaigns are prepared for different sectors, environments and situations, both local and global. The role of the marketing plan as part of the business plan is also explored.
Quantitative Business Methods
This course acquaints students with various statistical tools and techniques, such as analytical model building, used in administrative and business decision making. Topics include: statistical hypothesis testing, frequency distributions and other applications of statistics, regression analysis, linear programming and financial mathematics.
The need for negotiation skills arises wherever joint decision-making is necessary. This seminar develops students’ self-confidence in their negotiation skills and enables them to become better decision makers. A unique element of the seminar is that students experience the interaction of need, compromise and fear-based negotiations with the concern about losing the deal. Another key aspect of successful negotiation is controlling the release of emotional pressure during the negotiating process. This seminar offers an opportunity to discover and experiment with different techniques that help lead to the desired outcome and clearer decisions.
Business Law (seminar)
This seminar focuses on key international legal topics: commercial agreements, contracts, intellectual property, ethics, fraud, bribery and corruption. Reflection on real cases provides practical knowledge applicable to the real world.
Industrial Visits and Invited Managers' Lectures
Visits to small businesses and international companies, as well as interaction with invited guests will familiarize students with real business life. Students will be required to present oral and written reports based on their experiences during the visits and events.
This course covers the key principles of finance that are necessary to understand and implement the finance function in an organization and carry out the financial analysis that acts as a basic backup in the decision-making process. Students learn to analyze and create alternative investment projects and to prepare corresponding budgets. Topics include the managerial approach to financial analysis, budgeting, planning and control and the management of working capital, long-term assets and long-term financing.
Human Resources Management
This course analyzes the micro-functions of the management of Human Resources and explores its strategic importance for an organization to attract, develop, motivate and retain employees both now and in the future. The course covers topics such as the strategic importance of HRM, recruitment and talent acquisition, training, mentoring and promotion, appraisal, fair compensation, conflict resolution and legal issues. The 21st century brings new challenges to the field of HRM, such as outplacement, outsourcing HR functions, employee leasing and other options.
Global Economics examines the basic principles of macroeconomics and microeconomics, to be used in managerial situations. Topics include: global interdependence and the benefits of trade; market forces of supply and demand; supply, demand and government policies; measuring a nation’s income and cost of living; production and growth; savings, investment and the financial systems; unemployment and its natural rate; the monetary system; money and inflation. Students learn to apply this knowledge when making economic decisions in a global business context. The course assumes that students have some basic knowledge of economic terminology.
The process of strategically positioning an organization is key to success and having a clear vision and mission that runs throughout the organization is key to internal and external branding. To optimize the overall performance of a firm or a business unit within a firm, students learn to identify and analyze the drivers of the firm’s current performance and identify external changes that may affect optimal results. This course reviews the main concepts, methods and tools which are used in the strategy formulation and implementation processes and explores ways to better leverage a firm’s internal resources in order to improve sustainable performance and investigate the limitations of applied theory.
Management Information Systems
This course examines the role of Management Information Systems in organizations and provides an overview of the functions and cost of technology. Students explore how companies try to make the most of their investment for managing data and for communicating both internally and externally at a time when the percentage of companies’ budgets dedicated to IT is increasing.
Communication Skills (seminar)
This seminar focuses on understanding the communication processes needed for effective oral and written communication in a business setting. Emphasis is placed on the application of key principles that will enhance communication and effectiveness and the development of skills and attitudes appropriate to business communication, especially in public speaking.
Job Career Planning (seminar)
This seminar helps students better understand, analyze and identify future career paths. Knowledge and experience acquired during the course of study inevitably change the individual’s profile in the market. Re-assessing that profile is an essential part of planning for the future, preparing a new curriculum and perfecting a presentation for networking. The changing business environment also brings about a need for a more innovative approach to job searches. It is advisable for students to be prepared to operate as freelancers, consultants, entrepreneurs or contributors to virtual organizations, with a well-designed personal brand both online and offline. This seminar offers practical support in finding employment after graduating.
Industrial Visits and Invited Managers' Lectures
Visits to small businesses and international companies, as well as interaction with invited guests will familiarize students with real business life. Students will be required to present oral and written reports based on their experiences during visits and events.
International Tourism Management
This course provides clear, comprehensive coverage of key business concepts in international tourism management, including: tourism demand and forecasting, research and innovation, corporate strategy environmental issues, marketing, finance and operations, and human resource management.
Strategic Tourism Marketing
This course provides the student with an overview of the role of marketing in the travel and tourism industry. The major processes within marketing are studied and the way they relate to each other is assessed through case studies and class discussion. Students will be required to show an understanding of the concepts by applying them to real situations in the field of tourism.
Environments of Tourism
This course is a comprehensive introduction to tourism planning and development, investigating the impact that tourism has on economic, socio-cultural, and physical environments. Issues concerning host-visitor relationships will also be explored together with environmental analysis and audit aimed at achieving sustainable tourism.
Culture & Cross-Cultural Management in Tourism
Among individuals from different cultures verbal and non-verbal communication may lose effectiveness due to a lack of common beliefs, signs or language. In the context of business, surpassing these cultural barriers is essential to achieve goals and perform efficiently. As a global business, tourism is deeply multi-cultural and it is, therefore, essential to bring knowledge, solutions and proposals in this area. This course shows how culture influences the organization of international firms, how managers devise international business plans and strategy, and how it affects specific responses in the workplace.
E-Business in Tourism
This course aims to give students a broad understanding of the processes and structures involved in E-Business in Tourism. Topics covered in the course are looked at from the aspect of both the consumer and the service provider.